Heineken Experience (Amsterdam)

#hollandtrip Beer lovers will enjoy the Heineken Experience, an interactive brewery tour in the original Heineken factory. The tour takes visitors through the brand’s history, brewing process, and global impact. Engaging exhibits, brewing simulations, and hands-on activities make it more than just a museum visit. The highlight is the tasting session at the end, where you can enjoy fresh Heineken beer. The interactive "Brew You" ride is a fun touch. It’s a lively experience with great photo opportunities. Advance booking is recommended, as it gets busy. Even if you’re not a beer enthusiast, the Heineken Experience is worth visiting.